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Marketing guides

Guides to help you market like a pro – minus the waffle

Some marketing advice might sound like it was written by someone who’s never met a real client – these guides aren’t like that.

 

They’re made for consultants who want straight-talking, no-nonsense strategies that actually work. Think clear steps, plain language, and a bit of dry wit to keep things light.

 

Whether you’re trying to attract better clients or just stop your marketing from falling off the to-do list (again), you’ll find practical help here – no smoke, no mirrors, and definitely no jazz hands.

And if you don't have time right now for a deep dive, I've got something for you too on my Checklists and more page.

From overlooked to shortlisted: Get bid-ready (without a big budget)

Practical tips for consultancies to win more work: polish case studies, strengthen your website, and create powerful capability sheets for pitches, proposals, and tenders.

Marketing tips for consultants who want to grow without the grind

Straight-talking tips to help consultants stay visible, and build trust – without needing a marketing degree.

Make marketing work (without burning out or selling out)

Five practical ways to strengthen your visibility and sharpen your message to attract better clients.

What works in marketing when you're not a natural self-promoter

Simple, no-fluff marketing tips for consultants who’d rather be doing the work than talking about it.

Build a social media strategy that actually works (and feels like you)

A practical social media guide for consultants who want to show up online without turning into someone they’re not.

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Build a marketing strategy that respects your time, values, and expertise.

If you’re ready to stop second-guessing your marketing and start building a stronger pipeline of aligned, high-quality clients – let’s talk.

Book a free 20-minute intro call: elliottlj@ljemktg.com

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