How I help
You know your consultancy can delivering – but too often, tenders are lost on presentation. Larger firms can look more convincing on paper, even when their expertise isn’t stronger. If your case studies are rushed, your consultant bios inconsistent, or your website outdated, you risk being overlooked for contracts you should be winning. It’s frustrating, costly, and completely avoidable.
I make your consultancy look as strong on paper as it is in practice. That means case studies written in a clear, structured way that evaluators can quickly understand. Consultant bios that highlight relevant expertise without drowning decision-makers in jargon. Websites that project authority, even if you’re a smaller firm competing with bigger players. And capability statements that back up every proposal with professional, consistent evidence.
This isn’t about spin or glossy campaigns. It’s about building the tools that show your expertise clearly, so you win more work more often.
A BD rhythm your team can actually stick to
If you're ready to win more of the work you're capable of delivering, the Growth Rhythm Kit gives your team the structure, tools, and language to show up consistently – without turning anyone into a salesperson.
It’s built specifically for small consultancy teams who need to build visibility and trust without hype or high-pressure tactics.
Prefer to start small? Grab the Capability Guide for work winners – the essential marketing materials you need to support competitive tenders, client outreach and partnership conversations (includes checklist and example structure).
What to expect.
What success looks like
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A website and capability materials that reflect your real value
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Better-quality proposals – faster
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Stronger positioning against competitors in public or private sector bids
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More confidence presenting your business to potential clients and partners
Typical timeline
Week 1 – discovery and audit: Review case studies, bios and website to identify bid-readiness gaps.
Weeks 2–3 – case studies and bios: Develop structured case studies and rewrite consultant bios for clarity and credibility.
Weeks 4–5 – capability statement: Create or refresh a capability statement PDF and align tone of voice across materials.
Weeks 6–8 – website optimisation: Update key website pages to project authority and consistency.
Client: Small heritage & conservation consultancy
Challenge: Their old website focused on services, not outcomes – and they had no case studies to support credibility.
Solution: I worked with their team to develop a series of focused case studies and rewrote key web pages to highlight authority, experience and results.
Outcome: Within one month, they received a website enquiry from a new client requesting project support and received positive feedback on the clarity of their subsequent proposal documents.
I’ve always been a sceptic about digital marketing. But working with Lisa on our market positioning changed that. She gave us the voice our clients needed to hear – focused, relevant, and grounded in what matters.
Managing Director, Land & Heritage
Already have someone handling marketing?
That’s fine – I’m not here to take over your team.
I work with internal teams and external designers all the time. If you already have people you trust, I’ll collaborate to fill the strategic and content gaps they don’t cover – especially when it comes to positioning, writing, and messaging for bids.
Ready to present your business like the expert consultancy it is?
Book a discovery call and I’ll walk you through what’s possible – no pressure, just clarity.
Book a discovery call: elliottlj@ljemktg.com